Homemade Happiness brings vintage flavor to Viera


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Homemade Happiness opens its second vintage bakery location at The Avenue Viera this month. Owner Jennifer Hayes starts all recipes from scratch.

photo by Cary Santana Photography

If the feeling of Jennifer Hayes’ desserts could encapsulate a feeling, it would be of taking that first bite of your favorite childhood recipes from grandma’s house. That’s the aura Hayes recreates at her Homemade Happiness location in Cocoa Village — and one she plans to replicate at her new spot at The Avenue Viera, in the former Take a Bite Cupcake location near Planet Smoothie.

Homemade Happiness opens in early March and will feature vintage desserts that are reminiscent of a different era of baking. Hayes learned her own baking skills from her grandmother and has built a cult following throughout Brevard for her kitschy, throwback offerings.

“Thanksgiving was a lot of fun this year. I had several people ask me to make mince meat pies,” Hayes said. 

She has a collection of recipes she makes and suggests, but also tries to fill every request when it comes in. She’s created desserts for weddings, corporate events, birthday parties and more. 

While the requests vary, she starts at the same place when creating them: the very beginning. 

“We make custom cheesecakes, custom desserts and more from scratch. If you crave it, we can create it,” she said.

Homemade Happiness also offers full service catering and event planning services, all with a vintage vibe. Her concept is catching on. The Cocoa Village location, connected to El Charro, opened less than a year ago. Expansion wasn’t necessarily part of her plan, but when The Avenue general manager Scott McCarthy approached her about the space, she seized the opportunity. 

“I’m looking forward to bringing these desserts to a different area of the county. I strive to give back to our home here on the Space Coast that has been so supportive of me,” Hayes, a Brevard County native, said. 

You can learn more about Homemade Happiness by looking at its Facebook page.

For information, call 321-305-4426

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