Viera-area development continues to exceed all expectations at rapid pace


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From office buildings, medical centers and hotels, to retail stores, apartment homes and more — commercial property occupies about 3 million square feet of space in Viera — a number that The Viera Company projects will eventually exceed more than 7 million.

Helping it get there, on Oct. 22, Matthew Development announced the completion of the 100,000 square-foot CubeSmart Self-Storage. It is a three-story, climate controlled complex located at 1935 Viera Boulevard, built by the MH Williams Construction Group.

And according to Matthew Williams, a partner with Matthew Development, the area can expect more new retailers soon.

Projects in the planning stages just a few months ago are now underway as site work recently commenced on both a Texas Roadhouse restaurant and a Goodwill, each located on the southeast corner of Viera Boulevard and Star Rush Drive. Construction on a Mister Carwash, which will be situated adjacent to Texas Roadhouse, should begin early next year.

“Construction has begun on both the Goodwill and Texas Roadhouse. We sold the land to Goodwill but will own the Texas Roadhouse,” Williams said. “Construction started last month and should take about seven, eight months to complete.”

His company also is currently working with larger tenants on the 20-acre site on the southeast corner of I-95 and Viera Boulevard — but Williams said those plans are “still too early to discuss.”

With the new $17 million I-95 (Diverging Diamond) Interchange at Viera Boulevard, experts predict high demand for nearby commercial property as developers set their sites on what’s anticipated to be a lucrative location.

Eva Rey, the director of community management with The Viera Company, said the interchange is certainly a focal point of development. The extension of Lake Andrew Drive, north of Viera High, which, once complete, will link with Viera Boulevard and provide access to I-95. That makes the isolated land there highly viable and appealing for corporate development.

“Viera is a very strong economic market that makes it very attractive for any business,” Rey said. “When you couple that with interstate access, it makes it very convenient for business owners and customers, which drives interest to the area.”

Another harbinger of good fortune for local business came in 2017, when the United States Specialty Sports Association (USSSA) relocated its headquarters to Viera, bringing with it the promise of increased tourism and a positive economic impact for local retailers and restaurants.

But commercial property isn’t the only development taking place. On Oct. 15, a groundbreaking ceremony for the new Viera Elementary School took place on land located west of I-95 and south of Wickham Road. The land was donated by The Viera Company, with an expected completion in August, 2020.  VV