Eco-friendly Buzz Crow will make appearance at Harvest Festival


The American Advertising Federation of the Space Coast is building Buzz Crow out of recycled materials to honor the 50th anniversary of the Apollo 11 moon mission.

Courtesy of Stephanie Byrd

Patrons visiting The Avenue Viera for the eighth annual Harvest Festival will get to see some very creative scarecrows — including one that will be completely eco-friendly.

Buzz Crow, an astronaut made from all recycled plastic materials, will be one of the displayed scarecrows from the American Advertising Federation of the Space Coast.

“The scarecrow is being made out of all recycled plastic — plastic bottles, plastic caps, plastic bags and pvc pipe,” said Stephanie Byrd, the marketing manager for The Viera  Company and president-elect of the AAFSC board for 2019-2020.

Besides the scarecrow displays, other attractions at the Oct. 19 Harvest Festival include a pumpkin patch, zucchini racing, hay bale horses, face painting, a fun fall photo area and live music.

Since this is the 50th anniversary of the Apollo 11 moon mission, Byrd said it was relevant and timely to use a space theme for their scarecrow.

Byrd said the astronaut/scarecrow design was inspired by the work of artist Sayaka Ganz, whose artwork is currently being showcased in the lobby of the Exploration Tower in Port Canaveral.

“Sayaka Ganz is an artist that I admire along with others who commit to making an honest statement about the beauty we can always find within any artistic medium used to showcase life,” Byrd said.

“We will be using only plastic to create this piece. Just keep in mind that plastic is used to make many, many things and we hope to use the Ganz style to underline the ability to build a scarecrow out of reusable everyday objects, Byrd added.

“We will have a final build event on Oct. 10 at 28 North and we are inviting all our members to participate by bringing a clean, white plastic element to attach to our astronaut from their reuse containers. I will be doing my best to create a list of everything that was used to create the astronaut. Many hours went into its creation, but it has been a real learning experience,” she concluded.

The AAFSC is a local club and part of a nationwide network of 40,000 members, promoting positive awareness of the advertising industry while fostering professional growth for its members. The club continually provides unique opportunities for members to share ideas, engage with experts and give back to the community while protecting the advertising industry on all levels.

Byrd said the club’s focus on community connections for the 2019-20 year will include volunteering at beautification events, hosting a spring Innovations in advertising panel for non-profits, and hosting several unique networking events with leading advertising and marketing professionals in the area. Our district-wide community service initiative this year is plastic.

The AAFSC club also will encourage their members and others to participate in a statewide-led event Nov. 9 that includes beach, lagoon and lake clean-ups where it is safe to do so.

“We are excited to be participating in this project and the ongoing events throughout the year. One cleanup event will not move the needle but hundreds will make a profound difference,” said Scott Eller, the AAFSC chapter president.