Adventure HQ offers climbing, fitness for families


Dean Privett is the sales and design consultant with Walltopia.

All photos by marc rhodes

Local families will soon have a new place to spend some quality active time together. Adventure HQ, located at 5270 North U.S. Highway 1 at the former Giant Recreation World location, opens in April and will feature activities for parents, kids and fitness buffs alike.

Frankie Pawley is the owner of Adventure HQ.

Adventure HQ is part rock climbing, part gym, part children’s activity and climbing area, and part group fitness center all rolled into one location. There also is a café area and two party rooms equipped to handle birthday parties or even corporate team-building events. Patrons can pay for a day pass, buy a punch card at a discounted rate or sign up for a membership.

Frankie Pawley is the brains behind the one-of-a-kind location and says the concept was inspired by two things: his own love for rock climbing and a need for full-family activities in the area.

“Climbing is a really social way to exercise and there’s a lot of problem solving involved. You don’t even realize you are getting such a great workout until it’s over,” he said. “This facility offers that kind of fitness in a lot of different ways.”

Specifically, the climbing opportunities at Adventure HQ fall in the category of “bouldering.” This subset of rock climbing assigns course “problems” to climbers who must move along the wall, either up or to the side, to solve it. Most bouldering walls are 20 feet tall or less and people climb without a rope or harness. 

The Warrior Course at Adventure HQ consists of three lanes of obstacles that vary in difficulty.The children’s area has options for a variety of ages, starting around the age of 5, including climbing (with safety harnesses) and a three-level option ninja warrior-style obstacle course. Kids can climb a bean stalk, spider’s web or giraffe. Pawley says the facility can accommodate school field trips and other children’s groups. 

There also is space reserved for group fitness classes that will include a variety of options, including Yoga. The east-facing window-lined front portion of the building will house a fitness center with options similar to a traditional gym, but one with options “you’ve never seen before,” Pawley promises. Details on both options will be released in the coming months.

“We want families to come out and just enjoy themselves, and be able to make a whole day of it,” Pawley said.

For more information on Adventure HQ, call 321-241-1190, go to or its Facebook page Adventure HQ FL.

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