Businesses like advantages along Viera Boulevard interchange

Commercial growth continues along Viera Boulevard following the opening of the new Interstate-95 interchange.

Three nationally known business chains either have or will open stores between the interchange and Murrell Road.

Goodwill Industries of Central Florida officially opened a retail store May 28 at its facility on Viera Boulevard, just west of Murrell Road.

"Oh, I love these days. Opening up a Goodwill store is always one of the highlights of the year in any Goodwill organization, said Ed Durkee, the Goodwill CEO. "Because it means we get to do more work, right? We get to accept more things from the community, make them available to people who can use them and create more jobs."

The store will sell clothes, shoes, used name-brand furniture, kitchen items and small electronics, among other items, according to Goodwill’s website.

The Goodwill facilities also offer services that help people learn skills to help them in their professional careers.

The store, which encompasses nearly 25,000 square feet, will be open initially from 9 a.m. to 7 p.m. Monday through Saturday and from 10 a.m. to 6 p.m. Sunday.  

More than 50 people lined up at the store entrance in anticipation of its opening. Goodwill also offered those in attendance and patrons breakfast food and drinks while also taking precautions against COVID-19.  

The Viera location is the sixth retail store Goodwill has opened in Brevard, according to its website. It noted that their clearance outlet store off U.S. 1 in Rockledge is temporarily closed.

"It’s such a dynamic, growing community," said Durkee of Viera. "…. Here in Brevard County, things are growing really, really fast and there’s lots of work for people to do. So, we’re glad to be here."

 Also on Viera Boulevard near the Goodwill, a new Texas Roadhouse restaurant will open July 6.

"They're going to be excited about the hospitality, the environment that we provide," said owner/operator Eric Romero. "… We pride ourselves on providing the most exceptional service, as well as food."

Romero said the eatery will have 200 employees when it opens. As of  June 5, he still needed to hire about 100 people.

Romero added that all employees will have their temperatures checked prior to working and they will be required to wear masks and gloves.

It will have a soft opening on July 4 and 5 that will be invitation only for friends and family. Proceeds from the July 4 alcohol sales will be donated to the Children’s Hunger Project and the following day’s alcohol sales will go toward helping the Brevard Zoo.

"We’re passionate about community outreach and very excited to be in this community that's up and coming — it's growing," Romero said. "We plan to have a strong presence with the community, the schools, the neighborhoods, everybody."

Across the street, a new Winn-Dixie supermarket will open by the end of the year in the building formerly occupied by Earth Fare near the intersection of Murrell Road and Viera Boulevard.

Kaley Shaffer, a spokeswoman for Southeast Grocers, which is the parent company of Winn-Dixie, said in an e-mail that the store will have 75 to 100 employees. She added that positions "can be filled with former Earth Fare associates."

Shaffer said that those interested in more information on potential careers can do so at