Work starts on new Cumberland Farms in Viera
Cumberland Farms is going up on the corner of Viera Blvd. and Star Rush Dr. next to Long Doggers. The convenience store and gas station is scheduled to open this fall, according to a company spokesperson.
Get your appetite ready because McAlister's Deli, Cinnabon and Carvel are coming along too.

Construction has begun at the site of a Cumberland Farms convenience store at the northwest corner of Viera Boulevard and Star Rush Drive in Viera.

Brevard County’s 18th Cumberland Farms store is scheduled to open this fall, according to Sean Hennessey, the senior vice president for public relations with The Castle Group.

The convenience store at 1990 Viera Blvd. will be 8,190 square feet and have 14 gas pumps, Hennessey stated in an email.

“It’s too early to say how employees will be utilized,” Hennessey stated.

Framingham, Massachusetts-based Cumberland Farms has nearly 600 locations. A family-owned business since 1939, Cumberland Farms is in the midst of a multi-year overhaul of all the brand’s stores. New stores will incorporate modernized architecture and design and older stores will be remodeled to reflect the new look. Upgrades include extra square footage, high-top bar counters, outdoor seating and more parking spaces and gas pumps. Stores also will feature new food items such as pizza and hot sandwiches.

The convenience store just west of Long Doggers is the latest business to be built along a growing corridor of Viera Boulevard east and west of the diverging diamond interchange that links the boulevard to Interstate 95. During the past two years, a Texas Roadhouse restaurant, a CubeSmart storage facility, a Mister Car Wash and a Goodwill thrift store have opened near the Viera Boulevard-Star Rush Drive intersection.

A Chick-fil-A restaurant has opened west of the interchange at Onate Lane, and a WaWa convenience store is planned near the Chick-fil-A.